Grow Smart Bay Area

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It’s Possible

Between now and 2035, the San Francisco Bay Area will grow by 2 million people. Can we accommodate this growth in a sustainable way?

Yes. Bay Area cities and towns have room for enough new homes and jobs for everyone.

We can focus all the region’s needed new development in existing urban areas, especially in downtowns and around transportation hubs. We can use land now wasted on vacant lots, parking lots, and other under-used properties to build the homes people need in thriving new neighborhoods.

A new way to grow

In the past, poorly planned growth has contributed to unaffordable homes, traffic, lost farmland, and global warming. It’s time to use land in a better way. Read our Grow Smart Bay Area report.

Recent Case Studies

Thursday, March 12th, 2009     

San Jose: A case study

On a tree-lined street in the heart of San Jose lies a neighborhood in flux. The Alameda has a mix of homes, shops, and offices, but vacant lots and shuttered stores still dot this major transit corridor, which is not being used to its full potential. Continue reading

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Thursday, March 12th, 2009     

Mountain View: A case study

North of downtown Mountain View lie the sprawling campuses of Google and other technology giants. But aside from acres of parking lots and low-slung office buildings, there is little here. Continue reading

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Thursday, March 12th, 2009     

Oakland: A case study

The stretch of San Pablo Avenue north of the 980 freeway in Oakland lacks the attractions and services residents expect close to a metropolitan downtown. Continue reading

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Thursday, March 12th, 2009     

Concord: A case study

Mere blocks from Concord’s park-studded downtown is a stretch of aging strip malls in the shadow of taller office buildings. Continue reading

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Thursday, March 12th, 2009     

Novato: A case study

Downtown Novato is known for its picturesque avenue lined with mostly one-story buildings, but it is struggling to attract shoppers. Continue reading

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